Our Story

Rebel Empire is a community connecting fashion and culture with the untold stories of modern day shape-shifters through premium streetwear-inspired underwear. Founded in Manchester in 2017, Rebel Empire unapologetically celebrates the multifaceted nature of culture, heritage and luxury lifestyle, whilst spotlighting its many pioneers - both past and present - to the world around us by amplifying their voices and sharing their knowledge with our community.


A brand for the fearless, we champion bold authenticity through style and quality from within. Our premium underwear is armour for a global community of self-assured and expressive change-makers, who are never afraid to redefine societal norms by shaking up the status quo.